‘Future48’ Wins AMA Phoenix ‘Best Digital Video Campaign’ Award and Silver Telly for ‘Best Visual Effects’ for Foxtrot X-Ray and Ideas Collide
The American Marketing Association (AMA) Phoenix Chapter's 2024 Spectrum Awards were held on May 14, 2024 at the Phoenix Art Museum. The awards recognize local ad, marketing, and public relations professionals for their work in areas such as design, copy, strategy, planning, and technology. Foxtrot X-Ray’s collaboration with Scottsdale-based marketing agency Ideas Collide took home Best Digital Video Campaign!
The campaign was further honored with a Silver Award for Best Visual Effects - Online Commercials at the 2024 Telly Awards!
Working closely with Ideas Collide, Foxtrot X-Ray executed visual effects for the Arizona Commerce Authority’s “Future48” campaign in support of their tech-centric workforce accelerator program. Envisioning future tech-rich work environments in aerospace, automotive, and biotech industries, the Foxtrot X-Ray team created a hangar full of futuristic aircraft and robots, an automation-enhanced EV assembly line, and a holographic gene-splicing interface as the key setpieces of a story that follows a high school student who keeps leaping into the future to get a look at what his career possibilities could be. Foxtrot X-Ray was involved in every step of the process from preproduction through post, from helping Ideas Collide envision how VFX could be used in each scenario, to on-set VFX supervising, all the way to final VFX delivery. Below, the full 2:30 spot as well as 3 separate vignettes focusing on each of the industries.
VFX Supervisor: Paul DeNigris
VFX Producer: Jai Sathyan
CG Supervisor: Seth Wise
Compositing Supervisor: Gabe Vigil
Compositors: Paul DeNigris, Calum Merry, Gabe Vigil
3D Matchmover: Yury Korshunov
“Working with Paul and the Foxtrot team was an amazing experience. Their guidance and collaboration during production and post production elevated the work to a whole new level. We’re excited to work with the team in the future.”
